About the designer
Victor Bellaish, a highly accomplished designer based in Israel,
graduate of Shenkar Design and Textile Academy, Victor Bellaish worked as a top in-house designer for Roberto Cavalli for several years, during which he played a key role in raising the brand's profile to international status. He launched his namesake label in 2000, while also working with Les Copains from 2001-2005 and moving on to a design consultant role for Gianfranco Ferre during 2006-2007. He began to develop the Maison Bellaish label in 2006.
The collections
The Maison Bellaish collection has an elegance of the past with a modern aesthetic, finding inspiration from the Art Nouveau movement and creating an updated artistic look that is feminine and cool. 
Offering an elegant mix of day and evening wear with a twist, Maison Bellaish designs feature intricate detailing and superior craftsmanship. Silk is a key fabric used in the collection, creating styles that exude a sexy yet relaxed femininity, often with unexpected design elements. For instance, a flowing bias-cut silk chiffon gowns features hand appliqued Swarovski Crystals or studs. Each piece is unique and versatile and many of them are hand-finished. Items carried in the store range from tailored drop-crotch trousers, skirts, silk blouses and tanks, several styles of dresses as well as evening and bridal gowns. Accessories include double-layered gauze scarves, hand-made necklaces made with exotic feathers (some mixed with chains or Swarovksi Crystals and lace.
life-size mannequin Fricas) sits thoughtfully on the stare case in the window. The mannequin is also the inspiration behind each collection as well as the design of the logo for the brand. The space was designed by Bellaish .The upstairs Atelier is complete with a design studio with sewing machines and will offer bridal fittings and custom in store tailoring.
Israel Address
1a Shmuel ben Hadia ST, Tel Aviv-Jaffa, Jaffa
Personal meetings only, phone #: +972-5186466

